Gigabyte, already members of the SSD market, has broadened their range, adding a few M.2 NVMe drives to their lineup. Available in 128 and 512GB sizes at launch, with 512GB coming later, the 2280 form factor drives offer you another choice in the M.2 market.
In my mid-tier "things that give me mild heartburn flareups but only while thinking about it after eating tacos" is the topic of "will I notice a difference by upgrading my SATA m.2 drive to an NVMe m.2 drive?" That anxiety tier warrants a "if I see a lightly used drive on sale for an unbeatable price, I will buy it" tier of desirability. A problem of mine is that I haven't managed my existing drives well (lots of old files/pictures/music etc from old computers that have had their light extinguished) and I don't have a long term plan for what else might go on what drive (those old files/pictures/music came me cannibalizing those dead computers' drives like some kind of unscrupulous mortician).
Anyway, hope these Gigabyte drives can come in at a good price/performance notch. Seems like this market is getting busier all the time and companies are looking for their niche between Samsung and whoever owns the budget line.